Measure Competitive Spend Across Media Mix
Differentiate your media plan with always-on insights into competitive media shifts & spend strategies.
Monitor Key Category Threats
Analyze competitive ad creative and messaging strategies by category, brand & media channel.
Outmaneuver Rival Creative Strategies
Search the largest meta-data ad library to see expansive creative and messaging details behind rival campaigns.
Track Brand & Product Launch Strategy
Track the brand and product strategies behind incumbents, challengers & emerging threats.
Target Local Advertising Investment
See how advertisers are allocating their total media budgets across all 210 DMAs.
Automate Reports & Alerts
Reports & alerts delivered right to your inbox highlighting upcoming RFPs, peak spending months, advertiser activity & competitive wins.
Track Brand Spend Across Media Mix
Understand brand media-mix across linear & digital brand investments and immediately act on key trends.
See Brand Creative Across Digital
Analyze all brand ad creative including social, display, native & video format sizes and types.
REPORT
Future Titans of Pharma & Healthcare
This report offers a comprehensive exploration of the pharmaceutical industry's advertising landscape and the standout brands at the forefront. Uncover how these brands are adapting to the changing retail environment.
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MEDIAWATCH® REPORT
Investment Blueprint 2024: Total Media
The MediaWatch Investment Blueprint 2025 is a comprehensive report that provides a roadmap into the media landscape, focusing on media spending trends, strategic approaches by advertisers, and the evolution of both digital and traditional media channels.
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REPORT
Future Titans of Retail Report
This focused analysis offers a deep dive into the retail industry, revealing key differences in how retail brands manage their advertising budgets. Discover the strategies that set these brands apart and how they are navigating the evolving retail landscape.
Are Legacy Channels Starting to Hijack Digital Budgets?
MediaRadar CEO, Matt Krepsik, discusses the surprising strength of legacy advertising channels and how the line between digital and traditional is blurring.
Where Are Brands Planning to Spend Their 2025 Media Budget?
From the dominance of digital media to the ongoing relevance of traditional platforms, Brett House, SVP at MediaRadar, explores key trends shaping the future of advertising.
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Top 100 Advertisers of 2024—Future Titans of Advertising Report
From Amazon's dominance to bold moves by Temu and Lululemon, discover how brands are reshaping the media landscape with flexible strategies and smart media planning.
