POLITICAL AD INTELLIGENCE
Political Ad Intelligence to See Where Campaign Spend is Going
Get unparalleled political ad intel from insightful non-partisan experts.
For Political Advertisers & Analysts
Know how much campaigns spend weeks before ads hit the air.

Monitor Cross-Media Spend

Trace Key Political Trends

Identify Agency Spend Levels

Measure Campaign Shifts
Non-Partisan Analysts
20+ years of expertise at your disposal.
We believe a non-partisan approach is critical for creating trust in increasingly complicated political battlefields. All our classifying standards and policies are decided as a group with a consistent non-partisan approach. Even with decades of specialized expertise, all writing and research pass through multiple team members to ensure objectivity.
Get the Most Robust Ad Occurrence Data Available
Search an expansive database of creative transcripts, decades of historical data, and track issues with the help of our in-house analysts.
Campaigns
Monitor ad spending and occurrences across federal, state, and local races for the full picture.
States & Markets
We track all DMAs and national activity to see where the money’s going faster than you can say “Georgia and Arizona.”
Sponsors & Separation
Creative & Messaging
Helping You Keep Your Eye on the Ball.
Learn about emerging trends, top channels and our unique perspective on what's to come—all fueled by the most accurate intel on the market.

ON THE BLOG | MARCH 2025
Prescription Drug Advertising in the 2024 Election – TV Media
Pharmaceutical advertising dominates linear TV. Primetime viewers, in particular, can expect to see it every commercial break. The TV ad wars attending this year’s general election brought no respite: The public policy conversation around prescription drugs featured heavily...


ON THE BLOG | JULY 2024
Focus On: Pennsylvania Senate Focus on Pennsylvania
When politicos think “battleground state,” Ohio or Florida have historically leapt to mind. With their passing increasingly into “safe GOP” territory, the “Blue Wall” states of the upper Midwest have entered into the conversation. However, Pennsylvania has emerged as a potential bellwether state...

ON THE BLOG | JULY 2024
State of Play: Presidential TV Ad Wars
The summer and fall of 2024, MediaRadar examined the state of the presidential TV ad war. All forecasts predicted an advertising bonanza across all media, with linear media enjoying 70% of the ad buys. Most notable was the ad spend disparity between Democrat advertising and Republican...
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