Sales Enablement and Intelligence for B2B Ad Sales Teams
This single solution breaks down multimedia advertising data into actionable insights that B2B ad sales executives use to sell across media and event sponsorships.
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MediaRadar's features
You can easily see how your prospects are allocating their advertising budgets and which product lines they are focused on. Quickly see if they value conferences, digital, mobile, email, and/or print. You can even see if they buy ads directly or programmatically.
Instantly see the most recent creative. MediaRadar will show you the ad, when and where it ran on the page, as well as, the editorial content surrounding digital ads. Understanding any advertiser's brand messaging has never been so easy.
Uncover new prospects for your events and ensure you know who is exhibiting and sponsoring within your market. MediaRadar Events even provides estimated spend and enables you instantly perform share of market analysis.
Our Automated alerts will tell you when your accounts have new representation, when your advertisers are increasing spend or if they start placing more ads with your competition. MediaRadar will recommend new prospects based on your sales territory, product category, and annual spending.
See how your media company is performing in comparison to your competition, as well as, the industry as a whole. MediaRadar will show you market share by title, editorial category, specific brands and more. You can also review one time period or see a Year over Year comparison.
Our dedicated account management team is your partner in ad sales. We take a personalized approach to ensure your ad sales team can leverage MediaRadar’s powerful data and insights. From onboarding guidance to new product training, we’ve got you covered. We even provide regular usage and ROI reports, so you can see how MediaRadar is impacting your business.
Discover where your prospects are placing ads across media including display, native, video, mobile, and print. MediaRadar can even show you if they sponsor events within your competitive space. See if they prefer high CPM units like native, online video, or even YouTube.
Show your prospects exactly what their ads will look like surrounded by your relevant reporting. Using MediaRadar you can instantly create a mock-up for your next proposal.
View Distribution of Spend
See Creative in Context
Find Event Sponsors and Exhibitors
Receive proactive brand updates
Calculate Your Market Share-
Unmatched customer service
Uncover Campaign Strategy-
Create instant ad Mockups
How much ROI can you expect by using MediaRadar?
Let's begin!Ad Sales Teams using MediaRadar see up to an 18% increase in sales
Great for seeing how my customers/prospects are spending their paid media dollars. Also great to see their creative.
The best resource for B2B media insights. At least once a week, I get asked “What is so and so company spending in media?”. It’s pretty great to have an easy-to-use resource that can quickly answer that question for our new business development person.
MediaRadar saves my sales team a great deal of time by providing client-level and competitive information. As programmatic ads and other new offerings join the digital universe, I use MediaRadar to ensure I won’t come across and surprises. It is a must have.
MediaRadar’s proven to be a strong player in the B2B market, providing real time accurate picture of market share analysis for reporting, quickly identifying print & digital opportunities for sales conversion, and providing detailed insights on the bigger picture. These elements alone set them apart from anyone else in the industry.
I use MediaRadar’s reports a lot. Their formatting is straightforward and organized. I can also drill down to specific reps and territories. The creatives are very clear and I am able to see how money was spent across multiple mediums. It’s great that I can also see where my team needs to go for leads based on the budget of companies and where we missed out on potential money.
