In last month’s advertising mergers and acquisitions report, we did a recap of all of February 2018’s deals. After an action-packed close to 2017, however, February proved to be comparatively slow.
This month, it appears that we’re back to where 2017 left off, with March showing a sharp increase in deals. In fact, March was easily the most action-filled month of the year thus far.
Let’s take a look at the high-profile and media deals, as well as the announcements and rumors from the publisher and brand space, March 2018.
