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Mediaradar Blog

Advertising Mergers & Acquisitions: July 2018

Going forward, MediaRadar’s advertising mergers and acquisitions posts will be weekly. Let’s take a look at the completed acquisitions and mergers from the month of July.


MediaRadar Native Advertising Roundup: July – August 2018

Let’s take a look at July and August highlights in native advertising:


Advertising Mergers & Acquisitions: June 2018

In our last monthly report from May, we saw another 75 deals close for a value of $28.5 billion. The largest deal came from Microchip Technology’s $10.15 billion acquisition of Microsemi Corporation while the highest profile deal was arguably the $5 billion sum Bacardi paid for Patron Spirits. Now, let’s take a look at the completed mergers and acquisitions from the month of June.


Top 3 Reasons Why Lead Scoring is So Important for Success in Ad Sales

As an ad sales rep, do you have a high volume of incoming leads or a large account list? Lead scoring can help you manage while also turning more of your leads into revenue-generating clients. Here's why you should start lead scoring:


Cover Wraps: A Better Way for Print Publications to Advertise

Cover wraps may be a great opportunity for all types of print publishers to increase sales. In fact, many already have all the necessary tools, such as a creative editorial team to write powerful, targeted messages. All they need to do now is to get started.


MediaRadar 2018: Our New Website Has Arrived!

On Friday, July 13th, MediaRadar launched our new website. As your partner, we want to make sure you are getting the latest advertising trends and the advice you need to close that deal. In just two quick clicks from the MediaRadar homepage, you can access amazing content that will help you sell more.