This‌ ‌week, Google acquired Fitbit, SnapChat’s parent company Snap gained StreetCred Labs, ‌and Pioneer Natural Energy bought Parsley Energy, effectively removing it from the NYSE.

• OTT Advertising

Which major brands are already advertising in the OTT space? MediaRadar shares where they're buying and when their RFPs are coming out.

• Programmatic Advertising

With its flexibility and data-driven nature, programmatic became increasingly popular last year. But will this still hold true in 2021? The experts weigh in.

Which B2B companies made the biggest mergers and acquisitions in 2020?

This‌ ‌week, Allstate acquired National General, American consumer finance company Affirm gained Canadian company PayBright, ‌and SoFi announced plans to go public.

• Beauty Advertising

We aren't beauty gurus, but we do have advertising data to back up which brands you should keep your eye on this year.

• DTC Brands
• OTT Advertising

We thought that OTT would be an active channel for direct-to-consumer (DTC) brands in 2020. Where did ad dollars go?

• Energy

Energy companies are looking at decades of transition ahead of them. How does that impact their advertising?

This‌ ‌week, Simon Property Group acquired Taubman Center, Inc. after a 10-month delay due to the COVID-19 pandemic, VF Corporation bought street-and-skatewear company Supreme, ‌and FedEx gained e-commerce platform ShopRunner.