M&A Report: Sustainalytics, Orions Systems and Portola In the News

This week, Morningstar gained full ownership of Sustainalytics, Microsoft bought Orions Systems to boost its Dynamics 365 platform and pharma company Alexion purchased Portola.

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Peacock Launches This Week: What Makes it Different From Other Streaming Services?

As the latest company to enter the streaming market, Peacock has taken a unique go-to-market strategy. Here, we share what you need to know.

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Highlights from NewFronts 2020: What You Need to Know

NewFronts 2020 was different than past years, but that didn’t stop the release of new exciting ad products. Here are the highlights.

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How does COVID-19 Impact Business Travel Advertising?

Without a vaccine, business travel has been limited. Virtual meetings are now the norm. How are travel brands adjusting to this reality?

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How is COVID-19 Impacting Regional Spending?

Regional ad spend has been cut significantly during COVID-19. Learn about the latest trends across media formats and regions.

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What You Need To Know About YouTube’s New Direct Response Solutions

Direct-response advertising has become essential for publishers in this economic downturn. YouTube has taken direct-response to the next level. Learn about the update here.

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Which Industries Are Increasing Ad Spend on B2B Websites?

We are still in a pandemic—but the advertising spend among B2B industries is changing. Which industries are increasing their spend the most?

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M&A Report: Mapillary, Ready at Dawn and ActivePDF In the News

This week, Facebook made two big purchases and PDFTron Systems Inc. acquired ActivePDF.

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How has COVID-19 impacted automotive advertising?

Car sales are rising and ad spend is following. The uptick in spend is different across sub-categories. Learn about the trends here.

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