• Advertising Trends
• TV Advertising

In our series of 12 Ads of Christmas so far, we've sent you 12 Engines Humming, 11 Cards a-Swiping, and 10 Sleepers Sleeping. While the popular tune, 12 Days of Christmas, references "Nine Ladies Dancing," our post will replace them with 9 Shoes a-Sneaking. Everyone wants to start the new year off fresh and what better way to do so than with a new pair of shoes? Ready, set, go ... check out the highlight reel from this year's best shoe and shoe-brand ads on television!

• Advertising Trends
• TV Advertising

Don't doze off just yet - the third post in our 12 Ads of Christmas series is finally here! Now, on the tenth day of Christmas, MediaRadar sent (to me) ... not Ten Lords a-Leaping, but 10 Sleepers Sleeping. Let's take a look at this year's best mattress advertisements:

• Advertising Trends
• TV Advertising

This is our second post in the series, following our first article about the year's best holiday car ads entitled 12 Engines Humming. Let's dive into our 11 favorite bank and credit card ads showing around the holiday season. In MediaRadar's rendition of the tune, Eleven Pipers Piping turn into 11 Cards a-Swiping. While these ads don't necessarily relate directly to Christmas, they do play on the general sentiments of the season - anticipation, excitement, and joy.

• Advertising Trends
• TV Advertising

For MediaRadar, singing the praise of the season’s latest and greatest ads is what Christmas is really all about. Have you seen our previous 12 Ads of Christmas from last year? Well, this holiday, we’re continuing the tradition. Beginning today, and continuing everyday until Christmas, we'll be posting the best holiday ads across multiple industries, in the styling of the classic, “12 Days of Christmas.”

• Amazon
• TV Advertising

Is it the holiday season already? According to Amazon, it is. Read 3 theories as to why Amazon decided to run a holiday ad so early on this year.

• Native Advertising

Even though there are a number of challenges associated with native advertising, many would argue that the format's benefits still outweigh the negatives.

• Advertising Trends
• Native Advertising

Thanksgiving is just days away, so pick out your favorite pair of stretchy pants and grab a fork! While you prepare the roast, we'll whip up the latest in turkey advertising. Join us this year as we dive into Applegate Farms, LLC and its native ads, specifically in digital.

• TV Advertising

Here are the nominees for the Best Trailers and Ad Campaigns of the fall 2018 TV premiere season.

• B2B Advertising
• Sales Tips

Here are 4 important ways trade media companies can differentiate themselves from the competition and win over their prospects.