M&A Report: HP, J2 and Taboola In the News
The most important mergers and acquisitions this week including HP, J2 Acquisitions, and Taboola. Stay in the loop, whether you're in ad sales or business development.
ReadHow Vice and Refinery29 Are Consolidating Digital Power
The Financial Times reports that the deal will boost Vice’s online reach by 17 percent, up to 350 million unique visitors each month.
ReadTop DTC Brands Are Spending $120M+ Programmatically
On average, the top DTC programmatic advertisers spent just over 64 percent of their digital ad spend on programmatic placements. Find out how programmatic spending has taken shape within the direct-to-consumer market this year.
ReadM&A Report: TEGNA, Inspire Brands and Vox In the News
The most important mergers and acquisitions this week including TEGNA, Inspire Brands, and Vox Media. Stay in the loop, whether you're in ad sales or business development.
ReadStay on Top of Q4: Upcoming RFPs
Q4 is almost upon us, meaning both publishers and advertisers are gearing up for what is often the highest advertising quarter of the year. One way to stay on top of Q4 is to get familiar with the upcoming RFPs.
ReadM&A Report: Global Payments, Nexstar and Groupon In The News
The most important mergers and acquisitions this week including Global Payments, Nexstar, and Groupon. Stay in the loop, whether you're in ad sales or business development.
ReadBack to School Advertising Down 20 Percent for 2019
Every year, back to school advertising takes over the retail advertising market — the campaigns make up over a third of retail advertising in July.
ReadHow Can B2B Publishers Make the Most of Events?
Last week, we looked at why events are so important to B2B marketers. This week, we shift the frame slightly to look at how B2B publishers can make the most of event marketing to drive revenue, grow their audience and engage with advertisers.
ReadM&A Report: Visa, Spotify and Alibaba In The News
The most important mergers and acquisitions this week including Visa, Spotify, and Alibaba. Stay in the loop, whether you're in ad sales or business development
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