May is here and there is new programmatic ad data. Read here to see how April shaped up. Hint: there are signs of stabilization.

• Ad Tech

COVID-19 is putting the ad-tech ecosystem into a crunch. With this uncertainty, advertising leaders are wondering how smaller exchange partners will survive. We dive into what experts have to say about COVID-19 and its impact on the ad-tech ecosystem.

• Ad Tech
• Native Advertising
• Streaming Services
• Video Advertising

As people change their media habits to cope with Covid-19, advertisers are shifting their online ad spend. Which digital media formats have been impacted most?

• Ad Tech
• Programmatic Advertising

With such rapid changes in our society, the media industry is experiencing great uncertainty. Here we dive into the current state of programmatic advertising.

• Ad Tech
• Digital Advertising

The Coronavirus pandemic has forced restaurants to pivot rapidly. MediaRadar took a look at how restaurants have changed their ad spend and creatives in response. Here are our findings.

• Ad Tech
• eCommerce
• Online Shopping
• WFH

People are holed up at home, but that does not mean they aren't shopping. How is coronavirus impacting eCommerce? Amazon is not the only business impacted.

• Ad Tech
• Hulu
• Streaming Services

Hollywood and its streaming partners are some of the most influential brands to bolster their ad push in response to Coronavirus. MediaRadar shares how streaming companies are moving at lightning-speed to accommodate our new homebound lives.

Concerns about privacy have led to public pressure and new legislation enforcing data transparency. Facebook warns of ‘headwinds’ that will reshape advertising as we know it.

Luxury customers want to feel like their shopping habits are exclusive, even when they are buying from mainstream channels. Luxury brands have skirted around this problem by using programmatic advertising.