• Ad Tech

Relationships between agencies and data providers are changing—making room for others to shoot their shot in a very competitive environment.

• DTC Brands
• Facebook

Prices are rising and other digital options are proving themselves. Will Facebook always be the darling of DTC advertisers?

• Direct-to-consumer

As the DTC landscape changes, what used to work in the past might not hold true in 2021. What shifts are we seeing among notable DTC brands and their programmatic spending?

• Beauty Advertising

The pandemic forced the beauty industry to go digital-first. Which brands invested the most in programmatic?

• Programmatic Advertising

Brands need automated advertising, but are also aware of the industry's fraud that hasn't gone away. What solutions are in development?

• Programmatic Advertising

The ad tech landscape is full of uncertainty. Yet new programmatic advertisers don’t seem to mind.

• Programmatic Advertising

The future of the ad tech industry remains uncertain. The industries who spend the most on programmatic will need their ad tech vendors to come out strong from this season of change.

• Programmatic Native

As the digital advertising ecosystem prepares for major transitions, how are brands who leverage programmatic native spending?

Google won't be replacing cookies with personally identifiable alternatives. What does that mean for ad tech?