Ad Sales Tips: Selling to the Direct-to-Consumer (DTC) Market

How are Direct-to-Consumer brands advertising? Where are the opportunities for selling to the Direct-To-Consumer (DTC) market. Get quick tips!

Read

Understanding the Direct-to-Consumer (DTC) Market

Learn what Direct to Consumer Brands are and how these brands have changed the game for advertising.

Read

Gap, Comcast and Lyft In The News

The most important mergers and acquisitions this week including Gap, Comcast, and Lyft. Stay in the loop, whether you're in ad sales or business development.

Read

Don’t Just Phone it In! 7 Phone Sales Tips to Win at Ad Sales

The critical phone sales tips that every ad sales professional should be aware of. Includes ways to optimize your conversations so you can close more deals!

Read

Where Does Snapchat Ad Revenue Come From?

Do you want to know the latest ad buying trends? How about the top advertisers and product categories advertising with mobile? Where does Snapchat ad revenue come from? Find out now. All these answers are just one click away!

Read

Snapchat Discover Channels

New forms of advertising continue to pop up on what seems like a daily basis. On our phones, on our TV's and in our ears. In recent months, one of the biggest trends in advertising has been the adoption of Snapchat's new and unique ad inventory. From location-based filters to interactive videos, and on, Snapchat advertising provides brands with practices not previously available. Typically, Snapchat advertisers look to target the teen to early-20's demographic.

Read

Advertising Mergers & Acquisitions: May 2018

In our last monthly report, we saw another $34 billion in closed mergers and acquisitions, bringing the year's total to roughly $160 billion across more than 380 deals.

Read

Advertising Mergers and Acquisitions: April 2018

So far, in 2018, MediaRadar has tracked over $160 billion across more than 380 mergers and acquisitions in total. To this point, March has been the standout month of the year, with 82 mergers and acquisitions for a disclosed total of more than $61 billion.

Read