• Beauty Advertising
• DTC Brands

Learn how the beauty industry is transforming amid the pandemic and how DTC beauty brands are changing up their advertising.

• Programmatic Advertising

Which industries are driving the growth in programmatic advertising—and which brands were the top spenders in August?

• Home Office Furniture

ow have B2B furniture brands adjusted their ad spend and how are they reaching new customers amid the pandemic?

This week, Intercontinental Exchange Group gained Ellie Mae. VeriFone Systems strengthened its market potential by purchasing point-of-sale provider 2Checkout and Chatham Asset Management bought publisher The McClatchy Company.

• Native Advertising
• Podcast Advertising
• Video Advertising

The percent of programmatic advertisers who utilize ad tech to purchase premium ad units has stayed steady. Who are the top buyers?

Here, we share B2B advertising insights that offer context for the spending trends we may see as we enter the final quarter of 2020.

This week, RE/MAx gained fintech startup Wemlo and Quest Software purchased Binary Tree. Nestle Health Science is growing on multiple fronts, including its acquisition of IM HealthScience.

• Back-to-school

Many students started virtual schooling this fall. This created a strange back-to-school season. How have the changes impacted retailer advertising?

• Programmatic Advertising

Holiday ad buying will be far from normal this year. Let’s take a look at what programmatic buying looked like in Q4 2019 for context.