M&A Report: Fit Analytics, QEP Resources, and S&S Activewear In the News
This week, it was good timing for Snap to buy Fit Analytics, Diamondback Energy acquired QEP Resources and Clayton Dubilier & Rice finalized its acquisition of S&S Activewear.
ReadDespite Challenges, Facebook Remains Top Ally for Small Business Advertising
How is Facebook responding to current ad tech and policy challenges, while defending the role of targeted advertising, especially for small businesses?
ReadWhat are the Latest Developments in Programmatic Native?
As the digital advertising ecosystem prepares for major transitions, how are brands who leverage programmatic native spending?
ReadA Shipping & Logistics Update
The shipping industry is going through major changes. How is that impacting advertisers?
ReadM&A Report: ZeniMax Media, Topgolf, and Pet Supplies Plus In the News
This week, Microsoft finalized its acquisition of ZeniMax Media, Callaway Golf merged with Topgolf, and Pet Supplies Plus gained a new owner.
ReadMarch Madness is Back: What To Expect
March Madness starts this Thursday. After last year's cancellation, what should we expect from advertisers?
ReadThe Google Update that Affects Everyone Except Google
Google won't be replacing cookies with personally identifiable alternatives. What does that mean for ad tech?
ReadPharma is Growing Its Digital Ad Spend. But by How Much?
Pharma brands were challenged to find new ways to reach buyers last year. How much did their digital spend increase?
ReadM&A Report: Eaton Vance, Acacia Communications and New Scientist In the News
This week, Morgan Stanley purchased Eaton Vance, Cisco bolstered its optics operations with Acacia Communications, and New Scientist has a new owner.
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