MediaRadar’s 12 Ads of Christmas: 10 Sleepers Sleeping
On the tenth day of Christmas, MediaRadar sent to me… 10 Sleepers Sleeping!
We’re back with more fun ads, in the third of our 12 Ads of Christmas posts. And be wary, because these 10 ads are so good that they might keep you up at night…
So far, we’ve sent 12 Engines Humming and 11 Cards a-Swiping.
Today, however, rise and shine, because we’re bringing you this year’s best in sleep-related ads!
Let us once again recap the original version of the "12 Days of Christmas":
MediaRadar’s 12 Ads of Christmas: 11 Cards a-Swiping
This is the second in our series of posts highlighting the 12 Ads of Christmas - our very own rendition of the "12 Days of Christmas."
In case you missed our opener, we sent our true love 12 Engines Humming - this year's best holiday car ads.
As Christmas inches ever closer, however, we move onward. Here, we'll take a look at 11 banks and credit cards that turn wish lists into dreams come true.
But first, let's refresh ourselves on the original jingle...
“On the twelfth day of Christmas, my true love sent to me,
Twelve Drummers Drumming,
Eleven Pipers Piping,
Ten Lords a-Leaping,
Nine Ladies Dancing,
Eight Maids a-Milking,
Seven Swans a-Swimming,
Six Geese a-Laying,
Five Gold Rings,
Four Calling Birds,
Three French Hens,
Two Turtle Doves,
And a Partridge in a Pear Tree!”
MediaRadar's rendition, however, has 11 Cards a-Swiping.
Why do people get the warm fuzzy feeling around the holidays? It’s the anticipation.
The anticipation of giving and receiving, making wishes come true and, most importantly, an escape from the norm.
In similar fashion to Santa for kids, credit cards are a means of fantastic adventure and exciting purchases for adults (MediaRadar is a proponent of sensible fiscal spending).
The campaigns for credit card companies play on this sentiment in their ads, and the timing couldn’t be better.
We all spend time thinking of what to get others, but there’s a little part of us thinking about number one, and why not? It’s been a long year, treat yourself.
Here are some examples from companies hoping you’ll open up a new line of credit to do so:
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MediaRadar’s 12 Ads of Christmas: 12 Engines Humming
‘Tis the season for advertisers to capitalize on family fun and gift-giving!
Christmas is right around the corner… And for most, that means family, gifts, and great food.
MediaRadar, on the other hand, will be carolling our way through Christmas, singing the praise of the holiday season’s latest and greatest ads!
Perhaps you’ve seen some of our previous ad roundups. This Christmas, however, we’re going above and beyond. We’ll be highlighting the best holiday ads across multiple industries, in the styling of the classic, “12 Days of Christmas.”
We’ve all heard it...
MediaRadar Native Ad Roundup: December 2017
Native ad campaigns are continually changing. In fact, native is one of the fastest growing products in digital advertising today. In light of this, each month, we review the native ads we've seen and highlight the most prevalent campaigns. Perhaps you can include some of these strategies in your own native offerings.
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Advertising Mergers and Acquisitions: November Recap
How do mergers and acquisitions affect your sales? Here at MediaRadar, we know it can be difficult to stay on top of all the industry news, and we're here to help.
Each, month, MediaRadar will provide you with the highest profile mergers and acquisitions that occur in the publisher and brand space. We'll also throw in a few announcements and rumors so that you can stay on top of what's happening next.
Ad Integration in Sports: 2017 World Series
This is the first in a forthcoming series of posts in which we'll discuss ad integration across many different sports, including the NFL, NBA, NHL, and more.
The Rise of OTT
Rising competition from OTT advertisers is leaving a lot to consider for networks telecasting live professional sporting events.
The rise in OTT programming is due to the way people now consume television.
The fact is not that people are no longer watching network programming, it’s that they are watching in more places than ever before.
For advertisers and ad sales reps, that means it’s becoming more and more difficult to know how to effectively reach viewers during sporting event broadcasts.
5 Tips for Building Relationships in a Transactional World
These 5 tips for building relationships with prospects and clients will help you both increase your current client satisfaction and build new business.
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Butterball Through the Years: 6 Decades of Ads
Thanksgiving has arrived. It’s turkey time! And for us, that means it’s turkey ad time.
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Native Advertising Deceleration and How to Sell Against It
Native is finally beginning to decelerate.
For years now, there have been rumblings about whether the continued rapid growth of native advertising was sustainable.
For the first time, MediaRadar data shows that the number of advertisers buying native has plateaued over the last 12 months:
