New York, NY —January 13, 2021— MediaRadar has been awarded a 2021 BIG Innovation Award presented by the Business Intelligence Group. MediaRadar is honored to receive this award for the second straight year.
The BIG Innovation Award recognizes organizations and people who bring new ideas to life. These ideas change the way we experience the world. Organizations from across the globe submitted their recent innovations for consideration in the BIG Innovation Awards. Nominations were then judged by a select group of business leaders and executives who volunteer their time and expertise to score submissions.
MediaRadar’s award-winning innovation moved some of MediaRadar’s key ad sales intelligence from behind a client paywall and distributed it through various channels to ensure real-time buying trends would get into the hands of ad sales teams. This demonstrated MediaRadar’s commitment to the advertising industry during the most challenging year media sales has ever faced.
MediaRadar offers a suite of tools that provide sales intelligence directly to media ad sales personnel. The company tailors its products to support broadcasters, dotcoms, ad tech companies, magazines, newspapers, and mobile media companies.
“We’re committed to providing the most accurate and relevant ad sales insights and advice to our clients especially during these unprecedented times and we’re proud to be recognized two years in a row by the Business Intelligence Group for our commitment to innovation.” said Todd Krizelman, CEO of MediaRadar.
“More than ever, society relies on innovation to make our lives more productive, healthy and comfortable,” said Maria Jimenez, chief operating officer of the Business Intelligence Group. “We are thrilled to be honoring MediaRadar as they are one of the organizations leading this charge.”
MediaRadar revolutionizes ad sales by helping sales executives spend their time pitching and closing deals, instead of researching and preparing. MediaRadar helps sellers determine the best prospects to pursue, which offerings to pitch, and how to position themselves most effectively against their competitors. This SaaS sales-enablement platform is built on the most comprehensive and up-to-date database of multimedia advertising information available. Connect with us on Twitter, Facebook and LinkedIn.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, these programs are judged by business executives having experience and knowledge. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.