A Shipping & Logistics Update
The shipping industry is going through major changes. How is that impacting advertisers?
ReadB2B Construction Trends in August: Digital Ad Spending
With the green light to keep working in most states, what were the impacts of COVID-19 on the construction industry and its ad spending?
ReadBiggest Movers in B2B Marketing After First Months of COVID-19
B2B websites are doing well amid the pandemic. But which B2B players have shifted their online advertising the most between March and April?
ReadB2B Websites Are Doing Well Amid the Pandemic
Much of the economy has been shaken by the spread of COVID-19 — increasing the demand for B2B companies. With these B2B companies competing for attention, they have ramped up their ad efforts. Here, we break down the numbers.
ReadHow Restaurant and Bar Closures Impact B2B Supply Chains
Restaurants and bar closures upended the industry’s supply chains. This led to an initial drop in online advertising, but we have seen early signs of recovery. How will this industry move forward?
ReadHow 6 B2B Verticals are Responding to Uncertainty
58% of B2B eCommerce executives have lowered their financial projections this year due to Covid-19. With new projections, how are B2B executives directing their advertising funds? We look at 6 B2B verticals to find out.
ReadB2B Events Are Out, But Webinars Ramp Up
With the cancellation of events and trade shows this year, B2B webinars have become even more prominent in the marketer’s playbook. Here, we share the data we uncovered related to the recent spike in B2B webinars.
ReadHow are B2B Medical Companies Advertising During COVID-19?
The COVID-19 crisis has created chaos in B2B medical supply chains. We see major shortages and supply chain disruptions, while non-essential health industries are being put on hold. What does this mean for B2B medical advertising?
ReadCOVID-19 and Furniture Advertising: Pivoting Towards Home Office Ads
While furniture stores at large have been hurting due to coronavirus, companies that sell office furniture have seen an increase in demand. How has this impacted their advertising?
Read