The Facebook Boycott—Did Advertisers Move Their Dollars?
In July, many advertisers paused spending on Facebook. The campaign did not have a significant impact on Facebook’s revenue—but did those advertisers divert those dollars elsewhere?Read
More Than Memes: TikTok Ups Its Teen-Targeted Advertising With Programmatic Ads
TikTok has only been around a few short years, but it's been hailed both as the new Vine and the next Instagram. Amassing over 500 million active monthly users in 2018, and passing 1 billion installs earlier this year, the app is positioned as a somewhat major player in both influencer marketing and programmatic advertising.Read
MediaRadar Predicts Snapchat’s Q1 Earnings Success
Todd Krizelman, CEO of MediaRadar, discusses Twitter’s recent success as well as predicted success for Facebook Inc. and Snap Inc.Read
Where Does Snapchat Ad Revenue Come From?
Do you want to know the latest ad buying trends? How about the top advertisers and product categories advertising with mobile? Where does Snapchat ad revenue come from? Find out now. All these answers are just one click away!Read