MediaRadar is a sales enablement platform that distills advertising data into actionable insights and advice used by sales teams at media companies and agencies to prospect for new business, create compelling pitches and increase revenue.
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About midway through 2017, Google made an announcement that, come 2018, it's extremely popular web browser, Chrome, would instill stricter ad blocking standards. The announcement raised speculation, as publishers and advertisers were left to wonder exactly what types of ads would be getting blocked on Chrome, and how Google would handle violators.