• Sales Tips

MediaRadar’s Chief Sales Officer, Jen Wilga, shares her tips for setting goals with sales reps for better retention and customer success.

• Digital Advertising

With the rise in YouTube gaming channels (people watched 100B hours in 2020), advertisers are putting their money where the games are.

• Digital Advertising
• Facebook

How did companies invest in Facebook in 2021? Hint: it's a lot. Here's a sneak peek at our upcoming Trend Report on Facebook advertising.

• Travel Advertising

Travel advertiser are looking to TV and video to make up for the $2 trillion lost revenue last year—but not everyone is back in action. We dive in, here:

• Home Goods
• Retail Media

YouTube reigns in most other ad categories, but Home Goods is betting on retail media sites instead—with a remarkable emphasis on native ads. Here's why.

• YouTube Advertising

In this sneak peek at MediaRadar's upcoming trend report on video spending, we look at how YouTube's reign continues to grow.

• OTT Advertising

With more and more players in the OTT field, Netflix's decrease in subscribers, and a variety of approaches in how many ads to show per stream, the OTT Advertising reports for Q1 tell an interesting story. We dive into it, here.

• Home Goods

A rise in interest for home furnishing projects combined with post-pandemic ecommerce boom puts the home furnishing industry in an exciting (and intimidating) place for advertising. Here we look at how they are responding.

• Consumer Advertising
• Peloton

Through sales spikes, the pandemic and bad press, Peloton has been on a wild ride the past few years. This Q1, their ad strategy—while down 22% in spending—shows a fresh take.