2024 Advertising Titans: Unveiling Major Players and Emerging Contenders

Our latest advertising report, titled "Future Titans of Advertising," spotlights the top 100 brand advertisers across ten highly competitive industries.

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MediaRadar’s “Future Titans of Advertising” Report Reveals Top Brands Driving Industry Transformation

Data shows significant media spending growth for Adobe and Temu, while Amazon maintains its dominant market position

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Matt Krepsik Appointed CEO of MediaRadar to Lead Next Phase of Company Growth

Todd Krizelman, MediaRadar's Co-Founder and Longtime CEO Transitions to Strategic Advisory Role on Board of Directors

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Paris Olympics Broadcasts Reveal Divergent Partisan Media Strategies

The 2024 Paris Summer Olympics were a smashing success, not just from a hefty US medal haul but from a ratings perspective as well- outpacing Tokyo 2021 by a whopping 82%.

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Focus On: Pennsylvania Senate

When politicos think "battleground state, Ohio or Florida have historically leapt to mind. With their passing increasingly into "safe GOP" territory, the "Blue Wall" states of the upper Midwest have entered into the conversation.

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Focus On: Montana Senate

Vivvix CMAG projects a record-breaking $140M in TV ad spend for Montana's Senate race by election day, promising an intense and competitive showdown that’s set to captivate voters and shake up the political landscape.

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TikTok’s Troubles Provide an Opening for Media Companies to Capture Ad Dollars

As TikTok faces potential restrictions, media companies have an opportunity to win with engaging short-form content, brand safety, and effective consumer engagement strategies.

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Potential Panic for Maryland Dems

Maryland’s political landscape sees unexpected shifts with former GOP Governor Larry Hogan’s Senate bid and a tight Democratic primary challenging the state’s traditional Democratic dominance.

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