Review of the First Half of 2020: B2B Ad Dollars Go Digital

This year, trade shows and exhibitions are not taking place—and digital B2B ad spending is growing. Here we share the details.

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M&A Report: Little Bird HR, Ansonia Credit and Black Knight In the News

This week, TriNet acquired Little Bird HR, Equifax bolstered its databases with Ansonia Credit, and Black Knight plans to expand with Optimal Blue.

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How are consumer industries reacting to surging COVID-19 cases?

Consumer industries have had different responses to the rising number of COVID cases. Here are the industries most impacted.

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Programmatic Advertising in the First Half of 2020

In April, programmatic ad spend experienced a slump, but was on the rise by May. How did programmatic fare in June?

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What is the State of Manufacturing Ad Spend?

Manufacturing executives are reimagining how to conduct business. How are they transitioning into the ‘next normal’ and how is that impacting ad spend?

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M&A Report: RouteMatch, Caesars Entertainment and OPAQ in the News

This week, Uber acquired RouteMatch, Caesars and Eldorado Resorts completed their merger and OPAQ bolstered its security services with Fortinet.

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Checking in on Travel’s Turbulent Ride

With the recent surge in COVID cases, time spent traveling is dropping once again. Here we share how this turbulent ride is impacting travel advertising.

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How Social is Gearing Up for the Election

There is room for debate surrounding the role of social media in political elections. Learn about the latest policy updates across social platforms here.

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Fleets Are On The Road and Ad Spending Is Up

Fleets are experiencing uncertainty, but ad spend is clear. Learn how automakers are advertising in the B2B space.

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