M&A Report: Autocab, HistoryHit and ThousandEyes In the News
This week, Uber Acquired Autocab. All3Media gains history network HistoryHit and Cisco bought network intelligence software company ThousandEyes.Read
Which Consumer Industries are Bringing Their Advertising Back?
While not all consumer industries have recovered since the initial blow of COVID-19, these three sectors are increasing their advertising spending.Read
Which Categories are Adjusting Programmatic Spend the Most in July?
COVID-19 impacts ad categories differently, resulting in a shift in programmatic ad spend. Here's the latest data from July.Read
M&A Report: VP Securities, Mobeewave and Pelco In the News
This week, Euronext Acquires VP Securities. Apple moves into the mobile point-of-sale space with Mobeewave and Motorola makes another video-security purchase with Pelco.Read
The Facebook Boycott—Did Advertisers Move Their Dollars?
In July, many advertisers paused spending on Facebook. The campaign did not have a significant impact on Facebook’s revenue—but did those advertisers divert those dollars elsewhere?Read
Ad tech companies prepare for a world without cookies
Apple recently announced new privacy features for consumers. What are the new protections and how are advertisers preparing?Read
Review of the First Half of 2020: B2B Ad Dollars Go Digital
This year, trade shows and exhibitions are not taking place—and digital B2B ad spending is growing. Here we share the details.Read