YouTube Advertising: Media & Tech Take Over With (Surprise) Disney as King

With original shows and an ad-supported strategy, YouTube will continue to offer new inventory to advertisers. This means it’s more important than ever to take stock of the advertising landscape within the ever expanding world of YouTube.

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Top DTC Brand Ad Spend in 2018-2019

Direct to consumer brands may no longer be new, but their sustained growth is not in question either. DTC brands continue to both bring in more revenue and spend more on advertising across channels.

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Instagram’s New Ad Format: What You Need to Know

Instagram hopes to show ads to users as naturally as possible, reflecting user habits, preferences and interests.

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5 Favorite Commercials in 2019 So Far

Our top 5 standout television commercials of 2019 so far, and why we love them.

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5 Patriotic Ads We Love

Jeep. Levi’s. Coca-Cola. Jack Daniel’s. Budweiser. They’re all American brands, and they have all employed American themes in their advertising to one degree or another.

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Cannes Lions 2019: Grand Prix Awards Signal the Future of Advertising

The Cannes Lions Festival of Creativity Grand Prix is the highest honor for the advertising world, and sets the gold standard for the next year of advertising trends. See what the 2019 Grand Prix winners tell us about advertising in 2019 and what will remain effective

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Our Takeaways from TV’s 2019-2020 Upfronts

Highlights from a week of TV Upfronts. Take a look at what networks have on offer, and what media buyers can expect in the year to come.

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