MediaRadar’s Guide to Lead Scoring (For Ad Sales Reps Who Want to Close More Deals) Download Now

MediaRadar Launches FREE Hot Advertiser Lists

Thanks to MediaRadar, ad sales teams and agencies can now review Top Advertiser profile pages before pitching key brands.

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ADVERTISERS STILL EMBRACE TV, TREND REPORT SAYS

SpotsnDots - a mention of MediaRadar's latest TV trend report

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Young brands beat Sears, J.C. Penney on back-to-school search terms, analysis finds

MarketingDive - MediaRadar finds that retailers spent an estimated $600 million on advertising in July across national TV, print and online, a 6% decrease year-over-year, with budgets shifting away from TV and print channels

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TV Still Rules in Brand Awareness, Top 5 Verticals Investing Show

TargetMarketing - Brand awareness in the age of digital marketing and direct brands can be a challenge, but MediaRadar's latest study finds that TV still works well for the task

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The best digital marketing stats we’ve seen this week

Econsultancy - the latest MediaRadar Trend Report analyzed the top national TV advertiser categories by spend (relating to TV ads from May 2017 to May 2018)

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Study: Amazon, Ikea splurged on early back-to-school ads

MarketingDive - MediaRadar data focuses on July ad spend as an early indicator of trends in back-to-school marketing, reflecting research showing back-to-school shopping is starting earlier

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Programmatic Ad Buying Grows Steadily; Amazon Top Spender

AListDaily - Steven Wong published a piece on the top programmatic spenders report, including quotes from MediaRadar

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Amazon Tops List For Spending Most On Programmatic Ad Buys, Per Study

MediaPost - Laurie Sullivan published a piece on the top programmatic spenders report, citing multiple stats from MediaRadar data

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Amazon Is Top Programmatic Spender; Google’s Got Influencer Game

AdExchanger - another published piece on the top programmatic spenders report, citing multiple stats from MediaRadar data

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