CPG Advertisers Reel in Consumers with Video
CPG advertisers spent more than $2b in Q1 to keep consumers hungry for their products. Dive in to learn more.
Read
YouTube Ad Spending Rebounds After a Rocky 2022
YouTube advertising dipped in Q3 2022. Find out if this was a blip on the screen or a persisting trend.
Read
B2B Media Publications Aren’t Getting a Lot of Love from Crop Advertisers
Crops advertisers are decreasing their spend with B2B media publications. Find out where this segment is shifting its budget.
Read
Pharma’s Embrace of Digital Advertising Includes YouTube
Pharmaceutical advertising is starting to embrace YouTube. Find out how this traditional segment is utilizing the platform.
Read
B2B Media Buoyed by Tourism & Construction Advertisers in Q1 2023
B2B media advertising spend is once more on the decline for a host of reasons. Here's what the future looks like after Q1 2023.
Read
30 Seconds or Less: Brands Keep Their TV Ads Short and Sweet
Are TV ads making a comeback? With so many companies moving to digital, brands are keeping TV ads on deck and ready to serve.
Read
Podcasts and Online Video Ads Catch the Eyes of NAB Show Attendees
One media's largest annual events—the NAB Show—celebrated 100 years. The big topics this year? Podcasts and online video ads. Learn more in this article.
Read
Energy Advertisers Help B2B Media Publications Keep the Lights On
Energy advertisers are now setting their sights on B2B buyers. Here’s what you need to know about energy ad spend in Q1 2023.
Read
TV Ads Remain in the Picture for Brands
Even though digital ads are the primary go-to, TV ads are still a large chunk of spend for a number of industries. Find out which sectors are upping TV spend in 2023.
Read