Biggest Movers In Programmatic In May

In April, we saw a drop in programmatic spend, but now that initial slump has rebounded. Who is driving the growth? Here we share our insights.

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Webinars Continue to Grow Amid Social Distancing

When events and trade shows were forced to cancel, webinars became more necessary for marketers. As restrictions lift and events come back, will we see the growth of webinars go back to normal levels?

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M&A Report: OverDrive, Grubhub and Vital Proteins In the News

This week, KKR purchases OverDrive. Grubhub will have a new owner (and it’s not Uber Eats) and Nestle Health Science expands its wellness portfolio with Vital Proteins.

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Which Industries Are Seeing Ad Dollars Rebound?

Some industries are having a come back in their ad spend. Here are the industries that’ve caught our attention.

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With Increased Video Game Usage, How Are In-Game Ads Adjusting?

Business is looking good for the video game industry. How are brands using in-game advertising to reach consumers?

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Biggest B2B Movers in May

As states reopen, we are starting to see changes in the B2B ad space. Which industries are driving those changes?

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M&A Report: Adweek, Peak and Tiffany & Co. In the News

This week, Adweek has a new owner, Zynga plans to acquire Istanbul-based Peak Games and the largest deal in luxury history is facing roadblocks.

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Industries Upping Ad Spend As Consumers Adjust To The New Normal

The coronavirus crisis carries on, but restrictions are getting lighter. With that in mind, which consumer facing ads have already upped their spend.

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What Are The Big Updates At Instagram This Week?

Instagram announced it was offering influencers new ways to make money. What are the latest features (and what does it mean for YouTube)?

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