Is OTT Advertising Dead? 

Is OTT advertising still a viable option in 2023? Despite a bump in the road, our data suggests OTT ads are far from spent. Learn more here.

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3 Types of OTT Ads You Absolutely Need to Try

Brands experimented more with OTT advertising in 2020. Here we highlight some of the ways brands used this channel.

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Discovery+ and HBO Max Merge: What Does it Mean for Advertisers? 

How will Discovery+ and HBO Max's recently announced merger impact advertising spending? We look to the data to find out.

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OTT Advertising Snapshot Q1 2022: Netflix & Paramount+ Pave Their Own Path

With more and more players in the OTT field, Netflix's decrease in subscribers, and a variety of approaches in how many ads to show per stream, the OTT Advertising reports for Q1 tell an interesting story. We dive into it, here.

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Discovery+ Brings a Unique Flavor to OTT—Which Advertisers are Taking a Bite?

The mega-merger between HBO and Discovery will happen soon, but Discovery+ has a lot to offer right now. Learn which advertisers are buying.

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OTT &TV Anywhere: A Sneak Peek into an Upcoming Trend Report

Get a sneak peek on insights revealed in our upcoming trend report. Learn which platforms are winning in sales and what that means for you!

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The 2 Biggest Programmatic Trends We’ve Seen in 2021

We’ve seen a surge of advertisers begin buying programmatically this year. From this data, we've identified two major trends.

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HBO Max is Shaking Up the AVOD Environment: Will More Advertisers Buy OTT?

HBO Max is forging its own path. Will this open up more opportunity for smaller brands who buy on OTT instead of TV?

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The Latest Programmatic Trends on OTT

Programmatic OTT supply is limited but brands are still spending. Which brands are strongly leaning into programmatic OTT?

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