5 Things Every Ad Sales Rep Should Do Every Day
Ad sales professionals have a lot to do on a daily, weekly, monthly, and yearly basis. As each quarter comes and goes, and the months fly by, a single day can often seem like a blur - a flicker of time. One of the best ways for any ad sales rep to set themselves up for year-long success, however, is to focus specifically on those blurry, fast-moving, singular days. That's where having a routine comes into the equation.Read
6 Tips for Leaving Effective Voicemail Messages
Needless to say, communication is one of, if not the, most important skill any salesperson can possess. Nowadays, however, communication with prospective clients comes in many forms. It's important for ad sales reps not to overlook any one form of communication. Ad sales reps are now expected to do more than ever. The evolution of sales as related to human communication requires more diligence, time, and planning from reps. Selling is now about consistency - presenting the same message, the same value, across all mediums, at different points.Read
5 Tips for Building Relationships in a Transactional World
One of the most crucial aspects of being a strong sales person is the ability to build relationships.
Too often, do sales people focus solely on the transaction:
Build Your Story: Turning Info Into Action
It’s one thing to possess the information necessary to impress a prospect. For agency development reps, however, it’s equally important to turn that information into action.
Gathering the information necessary to impress prospect’s comes from asking the right questions.
Once you’ve done that, however, you need to find the best way to build and deliver your story within your pitch.Read
7 Key Things to Include in a Statement of Work
A well organized Statement of Work (SOW) is your first opportunity to show your value as partner.
When writing an SOW, it's critical that you're able to clearly define your offering and establish the guidelines of your business relationship.Read
6 Conference Venue Mistakes to Avoid
Finding the right conference venue can make or break your event.
The space sets the entire vibe for your event. Each year, MediaRadar attends over 20 events, hosted by different organizers, targeting many different industries, and utilizing many different event styles.Read
4 Benefits of a Statement of Work
The process of forming long-lasting business relationships may seem a bit scary...
Truthfully, it doesn’t have to be.
Arming yourself with the necessary knowledge and resources can streamline the unpredictable process of forming business relationships.
For agency development reps, one of the most effective and underrated resources is a Statement of Work (SOW).Read
5 Basic B2B Conference Planning Tips You Can’t Skip
As a media company hosting an industry trade show or conference that is both entertaining and rewarding for your attendees, it's important to strike the right balance between education, entertainment, and networking.Read