Commercial Enablement Specialist, Instructional Design
MediaRadar offers comprehensive advertising analysis for over 3.1 million brands across multiple media platforms including TV, digital, mobile, email, events, social media, and print. Our 2200+ ad tech & media company clients enjoy the unmatched quality and award-winning customer service that helps them identify sales opportunities, create bulletproof pitches, and get the most from every sale.
As an Enablement Specialist with a focus on Instructional Design, you will be responsible for creating engaging and effective training materials and resources to support the professional development and success of our Sales and Customer Success representatives. Your creative expertise will play a critical role in enhancing the learning experience, driving performance, and ensuring alignment with company goals and objectives. You will also support our Account Executives in their day-to-day operations, ensuring our sales team's efficiency in meeting and exceeding our quarterly revenue targets. Your work will directly contribute to the continuous improvement of our sales talent, strategies, and the development of compelling materials that highlight MediaRadar's value proposition to prospective clients.
What You’ll Do:
Instructional Media Design
- Design and Develop Training Content: Create multimedia training content, including videos, interactive presentations, e-learning modules, and other instructional materials tailored to the needs of Sales and Customer Success teams.
- Content Editing and Enhancement: Review and edit existing training materials to improve clarity, engagement, and relevance, incorporating feedback from stakeholders and incorporating best practices in instructional design.
- Visual Design: Use graphic design principles to enhance the visual appeal and effectiveness of training materials, incorporating branding elements and maintaining consistency with company guidelines.
- Multimedia Production: Produce high-quality multimedia assets, including video recordings, animations, infographics, and interactive simulations, using industry-standard tools and software.
- Technology Integration: Explore and implement innovative technologies and tools to enhance the delivery and accessibility of training content, including the management of our Enablement LMS platform.
- Performance Evaluation: Monitor the effectiveness of training materials through feedback mechanisms, assessments, and performance metrics, making data-driven recommendations for continuous improvement.
- Collaboration and Communication: Work closely with cross-functional teams, like Sales, Customer Success, Marketing, Product Management, and others to ensure alignment of training initiatives with business objectives and priorities.
- Sales Support: Assist in the development and implementation of continuous improvement projects to enhance Sales and CS efficiency. Support strategic audits under the direction of your manager, contributing to the refinement of Sales and CS strategies. Help design effective outreach communications to prospects, enhancing engagement and conversion rates.
- Operational Support: Assist Sales with daily operational tasks, including setting up demos and trials for prospective clients using our eCRM tool. Create custom reports such as Industry Trend Reports, Brand Reviews, and Trial Recaps to support sales pitches. Customize Capability Reports and PowerPoint presentations tailored to prospective clients' needs.
- Sales Coordination and Collaboration: Coordinate with other departments to delegate tasks, deliver data insights to executives, and ensure seamless communication across teams. Collaborate with Marketing and Product teams to develop Sales collateral, including presentations, case studies, product documentation, etc. to support the sales process.
What You’ve Done:
- A BA/BS degree or equivalent experience in a related field.
- Strong understanding of instructional design principles, adult learning theory, and multimedia production techniques.
- Proven experience in instructional media design with proficiency in multimedia authoring tools such as Articulate, Camtasia, SnagIt, Audiate, or similar software.
- Excellent visual design skills with a keen eye for detail and aesthetics.
- Proficiency in MS Office Suite, particularly PowerPoint.
- Familiarity with Sales methodologies, Customer Success principles, and CRM platforms (e.g., Salesforce) is a plus.
- Ability to work collaboratively in a fast-paced environment, managing multiple projects and deadlines effectively.
- Strong communication and interpersonal skills, with the ability to effectively interact with stakeholders at all levels.
- Exceptional written and oral communication skills.
- Ability to work independently and in a team environment, demonstrating a high level of initiative and problem-solving skills.
- Experience in creating and customizing sales materials and presentations for a diverse client base.
While we have outlined certain minimum requirements for this role, please don’t let that deter you if you feel you can excel in this position. We understand that diverse experiences and backgrounds can bring fresh perspectives to our team, and we welcome applications from individuals who may not check off all the boxes.
At MediaRadar, we are committed to creating a diverse, inclusive, and welcoming environment for all employees, living our core values every day. We are Good People, valuing the unique perspectives and experiences that each team member brings to our organization. We love Data and believe that diverse experiences and talents contribute to a richer, data-driven decision-making process.
Our inclusive culture promotes respect, equality, and opportunity at every level, reflecting our value of being Teammates and working together harmoniously. We Listen to the diverse voices within our team, fostering curiosity and an environment where everyone's opinions matter. We are Transparent in our commitment to equality and inclusion.
In addition to career progression, training and development, and an excellent work/life balance, future Radarians can expect a great benefits package that includes:
- Medical, Dental & Vision Insurance
- 401k with Company Match
- Paid Vacation, Sick Time, and Holidays
- Transit Discounts
- Summer Fridays
- Salary compensation for this role is $90k
At MediaRadar, employees are encouraged to work hard, have fun and develop strong relationships with their peers. While working remotely through the pandemic, we've grown closer and stronger by sharing our new home offices & home office coworkers (both human and animal!), as well as being open and discussing mental wellness and self-care during a challenging time. Employees love to connect with virtual happy hours, themed parties, talent shows and bingo nights. Our engaged Diversity, Equity, & Inclusion Team meets frequently to create and roll out initiatives, events, and strategies to keep MediaRadar a welcoming and inclusive place. We’ve won Stevie Awards for Client Service and have been named to Mogul’s Best Places for Millennial Women to Work for the past two years
Check out what it's like to work with our awesome team here: http://muse.cm/1Mt0NCg
Every Radarian comes with a unique set of talents and experiences. Diversity, in all forms, makes us a smarter, more creative and more agile organization. We are proud to be an equal opportunity employer.
If you need assistance or an accommodation, you may contact us at HR@mediaradar.com