I cannot function without MediaRadar and it drives sales, hands down. I really love it. I’ve used it for years (like YEARS) and live and die by it. There are several alternatives out there that often court us to move to their platform – and they are cheaper – but we stay with MediaRadar.  It is likely the most used service in my day. I use it exclusively for looking up brands, spend and contacts. Their customer service is really top notch and they know that they’re a sales enablement tool and without being responsive or helpful, they’re not enabling sales.