The 2024 Upfronts and NewFronts Trend Report
At MediaRadar, we go beyond merely watching the market; we analyze it in-depth. Every change in the media industry presents a new possibility, and our role is to illuminate these opportunities for you.
In our 2024 Upfronts and NewFronts trend report, you will discover:
- Brands that increased national and local TV advertising by 20% or more last year
- Brands leaning into paid social video including TikTok during 2023
- Brands that increased OTT advertising by at least 20% in 2023
- Along with more ad spend trends surrounding TV and video advertising.
Download the free report now!
