How COVID-19 Impacts Video Game Advertising
Hobbyists and new gamers alike are using video games as an outlet to get through stressful times. Our team at MediaRadar has seen a tremendous spike in advertising spend in this category. Here, we share the details.
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The Kids Are Stuck at Home: Toy and Video Game Advertising Are Up
The whole family is at home and parents need to work. How are parents getting emails sent with children right next to them? The answer might be new toys and video games. MediaRadar takes a look at how toy companies are responding with their ads.
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