12 Ads ‘til New Years: 9 Top OTT Buyers
2020 was the year of streaming. As a result, brands began to incorporate OTT in their media mixes. Here’s a snapshot of 9 notable spenders.
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Where Does OTT Stand Ahead of the Disney+ Launch?
What does advertising an OTT option in an already crowded space look like?
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Smaller OTT Players Take Their Slivers of the Pie
OTT is not just about Netflix, Amazon and now Disney+. There are a handful of successful OTT companies that have taken their share of revenue, sliver by sliver, largely by offering ad-supported streaming.
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How Recent Entertainment Mergers Affect Streaming TV
After recent major entertainment mergers and media distributors launching their own streaming platforms, the shape of streaming TV is set up for some big changes in the near future.
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