Data shows significant media spending growth for Adobe and Temu, while Amazon maintains its dominant market position

Todd Krizelman, MediaRadar's Co-Founder and Longtime CEO Transitions to Strategic Advisory Role on Board of Directors

As TikTok faces potential restrictions, media companies have an opportunity to win with engaging short-form content, brand safety, and effective consumer engagement strategies.

TikTok faces congressional pressure and the media battle ensues.  One couldn't be blamed for noticing that a social media giant in the digital space has come to traditional, broadcast media in the last few months.

Transaction combines complementary services to empower media sellers, brands, and agencies with broad market intelligence for confident decision-making

• B2B Advertising

New tech doesn't necessarily mean new B2B marketing. Learn why webinar and whitepaper advertising will be around for awhile.

• DTC Advertising
• DTC Brands

DTC brands are projected to do better than expected in 2023 despite their use of traditional ad formats. Learn more in our latest article.

Get the latest tips and strategies for how to set the most effective ad inventory prices.

• OTT Advertising

Is OTT advertising still a viable option in 2023? Despite a bump in the road, our data suggests OTT ads are far from spent. Learn more here.