What Does Elon Musk’s Purchase of Twitter Mean for Advertisers?
How will Elon Musk's purchase of Twitter affect Twitter advertising? We have some ideas but with Elon...you never know.Read
DTC Pharma Ad Trends: Overview and New Advertisers
Here’s what you need to know about how pharma companies—new and old—spent their ad dollars in 2021.Read
Ads for Sale: Apparel & Accessories Advertisers Spending Big in 2022
Retail advertising is coming in hot. Here's everything you need to know about how Apparel and Accessories advertisers spent in Q1 2022.Read
HIV/AIDS Prescription Drug Advertising: Looking Toward the Future
While prescription drug advertising has remained relatively stable, we see a different story when looking at recent digital ad spend for HIV/AIDS treatments.Read
Recap: Advertisers Fight for the Spotlight at The Grammy Awards and Oscars
When the stars—and target audiences—align, brands open their wallets. Here's a recap of who advertised during the 2022 Oscars and Grammys.Read
Another Helping, Please: Restaurants & Bars Spent Big on Facebook Ads in 2021
What did Facebook advertising look like for restaurants and bars in 2021? The data might surprise you, and predicts interesting trends for the future.Read
YouTube Advertisers to Watch: Which Brands Spent More Than $100mm in 2021?
Here we take a look at the ad spend of 14 companies who spent over $100mm on YouTube advertising in 2021.Read
There’s No Place Like Home: CPG Advertisers Continue to Spend Big on Facebook
All our latest data on how consumer packaged goods (CPG) advertisers are maximizing Facebook Ads—who is investing more, and who is pulling back?Read