Facebook & Instagram Overlap: How Are Advertisers Spending on the Social Media Giants?
This year, 64k companies have spent a collective $14.2b+ on Facebook and Instagram advertising. Here, we break down where those dollars go.
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3 Instagram Advertising Trends You Can’t Ignore
A focus on small business, omnichannel campaigns, and rising competition are three trends impacting Instagram advertising.
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What Are The Big Updates At Instagram This Week?
Instagram announced it was offering influencers new ways to make money. What are the latest features (and what does it mean for YouTube)?
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Instagram’s New Ad Format: What You Need to Know
Instagram hopes to show ads to users as naturally as possible, reflecting user habits, preferences and interests.
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IGTV Goes Horizontal: Good News for Brands
Up until now, many media companies had to create content specific to Instagram’s platform, but now brands can use IGTV to publish horizontal video.
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