Hollywood Strikes: What the End of the Writers’ Strike Means for Advertising

In this article, we're looking at the impacts of the Hollywood strikes and what the end of the writers' strike means for the advertising industry.

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Advertising Overview: Webinar and Whitepaper Advertising in 2023

New tech doesn't necessarily mean new B2B marketing. Learn why webinar and whitepaper advertising will be around for awhile.

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3 Hot Trends to Watch in B2B Email Advertising

Don't sleep on B2B Email Advertising. Here are 3 reasons why one of the oldest marketing tactics is still relevant.

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3 Native Advertising Trends in B2B Media to Keep Your Eyes On This Year

Native B2B advertising is having a moment...again. Here are the top 3 native advertising trends we're seeing in the market.

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Behind the Exhibits: A Look at B2B Event Advertising in 2023

Along with in-person conferences and gatherings, B2B event advertising is back in style. But what does the down economy have to say?

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How the Top 5 DTC Brands Are Advertising in 2023

DTC brands are projected to do better than expected in 2023 despite their use of traditional ad formats. Learn more in our latest article.

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Elon’s Impact: How Twitter Advertising Changed a Year into the Musk Era

It's been roughly a year since Elon Musk acquired the largest social platform in the world. Find our how Twitter advertising has changed since.

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Is OTT Advertising Dead? 

Is OTT advertising still a viable option in 2023? Despite a bump in the road, our data suggests OTT ads are far from spent. Learn more here.

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3 Advertising Predictions for H2 2023 

Budgets are tightening and a recession is looming, but few things are certain. Here's 3 advertising predictions for the second half 2023.

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