• Programmatic Advertising

How are B2B companies thinking about the loss of third party cookies and what changes are taking place ahead of time?

• OTT Advertising
• Programmatic Advertising

Programmatic OTT supply is limited but brands are still spending. Which brands are strongly leaning into programmatic OTT?

• Programmatic Advertising

An influx of new brands began buying programmatically at the start of the pandemic. Many are still around. Who are they and which top buyers are driving spending?

• Direct-to-consumer

As the DTC landscape changes, what used to work in the past might not hold true in 2021. What shifts are we seeing among notable DTC brands and their programmatic spending?

• Beauty Advertising

The pandemic forced the beauty industry to go digital-first. Which brands invested the most in programmatic?

• Programmatic Advertising

The ad tech landscape is full of uncertainty. Yet new programmatic advertisers don’t seem to mind.

• Programmatic Advertising

The future of the ad tech industry remains uncertain. The industries who spend the most on programmatic will need their ad tech vendors to come out strong from this season of change.

• Programmatic Native

As the digital advertising ecosystem prepares for major transitions, how are brands who leverage programmatic native spending?

• OTT Advertising
• Programmatic Advertising

As new programmatic and OTT platform deals take place, brands are starting to experiment with this way of advertising.