Insurance Advertising Spend Doesn’t Match Growth
The insurance industry is resilient—however, advertising spend is still down. How much are companies spending?
ReadM&A Report: Acima, Verafin, and Bravo Business Media In the News
This week, Rent-A-Center acquired Acima, Nasdaq bought financial fraud detection firm Verafin, and Unilog gained Bravo Business Media.
ReadWhy Are Colleges and Universities Cutting Their Ad Spend?
Pandemic-related challenges impacted how colleges spend on advertising. Who are the top spenders and how much are they spending?
ReadWho Were The Top Programmatic Advertisers in 2020?
Ad tech is surging. Who were the top spending programmatic advertisers in 2020?
ReadPost-Pandemic Workspaces Present New Opportunities for Advertising
Some work-from-home brands will grow in 2021. What accounts should you keep your eye on as people start transitioning back to the office?
ReadM&A Report: Kount, Taos Mountain, and Thunder Industries In the News
This week, Equifax acquired Kount, IBM bought Taos Mountain LLC, and Walmart gained ad tech company Thunder Industries.
ReadThe Data’s In: 2020-21 NFL Season Wrap-Up
Large sponsorships help keep NFL revenue afloat this season. How many advertisers partnered with the league and how much did they spend?
ReadMediaRadar’s Key Super Bowl LV Takeaways
A number of advertising trends stayed true to form—but other ads reminded us that we’re still living in a COVID-influenced world.
ReadHow Corporate America is Accelerating the Vaccine Rollout
Corporate America is sharing its expertise in logistics and operations to accelerate the vaccine rollout. What does this actually look like?
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