Some industries are having a come back in their ad spend. Here are the industries that’ve caught our attention.

As states reopen, we are starting to see changes in the B2B ad space. Which industries are driving those changes?

• Advertising Trends
• Travel
• Travel Advertising

Americans are itching to travel again despite health risks. With international borders closed, many will be planning domestic trips. Which advertisers are already responding?

• Advertising Trends
• OOH

After months of being cooped up, we're ready to be out of our homes again. With that, out-of-home (OOH) advertising seems poised to rebound. But how?

• Manufacturing

Manufacturing is one of the first industries to start reopening around the country. What does this mean for B2B advertising?

• Digital Advertising

In Mid-March the US Army was forced to shut down recruiting stations across the country. Fortunately, the army had already been using digital channels. How did the U.S. army change its digital ad spend under lockdown?

• Virtual Events

Despite a steep learning curve, virtual events are now here. Read what publishers have learned and how the advertising numbers stack up.

• Automotive

Luxury carmakers seem prepared for a rebound as the economy reopens. What have their ad numbers been the last two months and how have they shifted their creative approach?

• NewFronts

This year’s NewFronts — the digital media’s counterpart to upfronts — was forced to go online due to COVID-19. Here, we take a look at who is still attending the event and what IAB has to say about the changes.