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MediaRadar Blog

Ad Sales Data: A Make or Break for Sales Prospecting Tools
March 15, 2022

Ad Sales Data: A Make or Break for Sales Prospecting Tools

  • Ad Sales
  • Ad Tech
  • Sales Tips

Ad sales tools are only as helpful as the quality of their data. What makes quality data, and how can that data be used to bolster ad sales?

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Paramount+ Ad Buys are Growing—Is it a Good Fit for Your Strategy?
March 10, 2022

Paramount+ Ad Buys are Growing—Is it a Good Fit for Your Strategy?

  • Ad Sales
  • Advertising Trends
  • TV Advertising

Paramount+ ad revenue has been growing steadily. What does this OTT platform offer advertisers and who's buying?

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DTC Brand Ad Spend
March 29, 2019

DTC Brand Ad Spend: Digital Native is Not Digital-Only

  • Ad Sales
  • DTC Brands

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5 Things Great Reps Do Before they Cold Call
March 28, 2019

5 Things Great Reps Do Before They Cold Call – Webinar Replay

  • Ad Sales
  • Sales Tips
  • Webinar

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RFP Crystal Ball
March 25, 2019

How to Put Your Best Foot Forward for RFPs in Q2

  • Ad Sales
  • RFP Predictor
  • Sales Tips

With budgets finalized in February and advertising plans to be finalized ASAP, the RFP quickly turns into a tight deadline for publishers. Here are three ways you can prepare.

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7 Leaders in Digital Ad Sales From the IAB Ad Sales Excellence Awards
February 22, 2019

7 Best IAB Sales Executives and Sales Teams of the Year

  • Ad Sales

Congratulate the 7 best IAB sales executives and sales teams of the year with MediaRadar!

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