• Interview

MediaRadar CEO Todd Krizelman interviewed with Tony Silber for BoSacks & the Precision Media Group to discuss why his company's data analysis showed a surprising twist - digital advertising did not increase as a result of the fall of print advertising.

• MediaRadar Announcement

MediaRadar announces its latest report - a look inside TV advertising trends in the wake of the Upfronts.

• Interview

MediaRadar CEO Todd Krizelman joined the Growth Everywhere podcast to discuss all things MediaRadar. During the interview, Todd explains how he grew the business early on by going after smaller companies.

• B2B Advertising

In a December column for Folio:, Nick Giallourakis described the different ways media companies can repurpose content to create valuable new assets. Below are three examples of the ways publishers are creating new business in simple and efficient ways by repurposing content across the print and digital divide.

• Digital Advertising
• Print Advertising

Of the 87,000 advertisers that stopped placing print ads so far this year, only 8% are running digital instead. So what happened to the other 92%? Samir “Mr. Magazine” Husni has a way of getting down to the root of things; it’s one of the reasons we are such big fans of Husni’s blog here at Freeport Press.

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• Print Advertising

Mr. Magazine — “You asked what happened to the 20,400 print advertisers who stopped buying print?” Todd Krizelman, CEO, MediaRadar, writes, the results are definitely surprising!

• Video Advertising

CNNMoney — YouTube CEO Susan Wojcicki says it's "critical" that the company is "on the right side of history" as it addresses the controversy over inflammatory and extremist videos on its platform.

• Video Advertising

Business Insider — With Facebook facing heat over the Cambridge Analytica scandal over the past few months, YouTube has largely remained under the radar. But don't confuse being out of headlines with being inactive.

• Snapchat

Marketing Land — The new ads will be exclusive to Snapchat's Shows content - the platform's premium TV-like video produced by entertainment studios and TV networks.