MediaRadar Launches FREE Hot Advertiser Lists
Thanks to MediaRadar, ad sales teams and agencies can now review Top Advertiser profile pages before pitching key brands.
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ADVERTISERS STILL EMBRACE TV, TREND REPORT SAYS
SpotsnDots - a mention of MediaRadar's latest TV trend report
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Young brands beat Sears, J.C. Penney on back-to-school search terms, analysis finds
MarketingDive - MediaRadar finds that retailers spent an estimated $600 million on advertising in July across national TV, print and online, a 6% decrease year-over-year, with budgets shifting away from TV and print channels
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TV Still Rules in Brand Awareness, Top 5 Verticals Investing Show
TargetMarketing - Brand awareness in the age of digital marketing and direct brands can be a challenge, but MediaRadar's latest study finds that TV still works well for the task
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The best digital marketing stats we’ve seen this week
Econsultancy - the latest MediaRadar Trend Report analyzed the top national TV advertiser categories by spend (relating to TV ads from May 2017 to May 2018)
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Study: Amazon, Ikea splurged on early back-to-school ads
MarketingDive - MediaRadar data focuses on July ad spend as an early indicator of trends in back-to-school marketing, reflecting research showing back-to-school shopping is starting earlier
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Programmatic Ad Buying Grows Steadily; Amazon Top Spender
AListDaily - Steven Wong published a piece on the top programmatic spenders report, including quotes from MediaRadar
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Amazon Tops List For Spending Most On Programmatic Ad Buys, Per Study
MediaPost - Laurie Sullivan published a piece on the top programmatic spenders report, citing multiple stats from MediaRadar data
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The WiR: Ofcom Report Highlights UK TV Industry’s Woes, Report Struggles with Apple Becomes the World’s First $1 Trillion Company, Amazon Tops List of US Programmatic Spenders
VideoAdNews - Vincent Flood included MediaRadar's top programmatic spenders report in his “Week in Review” piece
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Amazon Is Top Programmatic Spender; Google’s Got Influencer Game
AdExchanger - another published piece on the top programmatic spenders report, citing multiple stats from MediaRadar data
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