Discovery+ Brings a Unique Flavor to OTT—Which Advertisers are Taking a Bite?
The mega-merger between HBO and Discovery will happen soon, but Discovery+ has a lot to offer right now. Learn which advertisers are buying.
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Ad Sales Tips: What to Know Before Selling to the Direct-to-Consumer (DTC) Market
How are Direct-to-Consumer brands advertising in 2022? How do you find new opportunities to make your pitch?
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HBO Max Aggressively Taking on AVOD—Is it the Right Fit for Your Media Plan?
Unlike the past, HBO Max now has advertising inventory for its premium content. Which industries and brands leverage the young channel?
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2022 Super Bowl LVI: The Main Advertising Event of the Year
Many new companies have announced their Super Bowl commercials. Let’s see what it could mean for your media planning.
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OTT &TV Anywhere: A Sneak Peek into an Upcoming Trend Report
Get a sneak peek on insights revealed in our upcoming trend report. Learn which platforms are winning in sales and what that means for you!
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22 Categories to Watch in ‘22: Top DTC Advertising Trends
How much did DTC brands advertisers spend this year—and how are the top spenders diversifying their media mixes?
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22 Categories to Watch in ‘22: Top Consumer Packaged Goods Advertising Trends
As we enter 2022, how are top consumer packaged goods (CPG) companies advertising across media formats? Who are the top spenders?
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22 Categories to Watch in ‘22: Top Consumer Electronics Advertising Trends
With the steady growth in the electronics market, which brands are investing heavily in advertising? See who you should pitch to in 2022.
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22 Categories to Watch in ‘22: Top Casual Dining Advertising Trends
People have returned to casual dining. Which brands are spending big on advertising to bring customers back in 2022?
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