• Social Media

Advertisers have already spent almost $12b on social media in 2022. To get their attention, it's important to treat social as direct competition, know the media mix, and use the right tools.

• Facebook
• Social Media

In July, many advertisers paused spending on Facebook. The campaign did not have a significant impact on Facebook’s revenue—but did those advertisers divert those dollars elsewhere?

• Social Media

There is room for debate surrounding the role of social media in political elections. Learn about the latest policy updates across social platforms here.

• Instagram
• Social Media

Instagram announced it was offering influencers new ways to make money. What are the latest features (and what does it mean for YouTube)?

• Ad Tech
• Advertising Trends
• Programmatic Advertising
• Social Media

TikTok has only been around a few short years, but it's been hailed both as the new Vine and the next Instagram. Amassing over 500 million active monthly users in 2018, and passing 1 billion installs earlier this year, the app is positioned as a somewhat major player in both influencer marketing and programmatic advertising.

• Ad Tech
• Programmatic Advertising
• Programmatic TV Advertising
• Social Media

MediaRadar dives into three distinct developments that promise to take programmatic advertising to new heights.

• Snapchat
• Snapchat Advertising
• Social Media

Todd Krizelman, CEO of MediaRadar, discusses Twitter’s recent success as well as predicted success for Facebook Inc. and Snap Inc.

• Advertising Trends
• Emerging Media
• Mobile Advertising
• Snapchat
• Social Media

Do you want to know the latest ad buying trends? How about the top advertisers and product categories advertising with mobile? Where does Snapchat ad revenue come from? Find out now. All these answers are just one click away!