• Programmatic Advertising

COVID-19 impacts ad categories differently, resulting in a shift in programmatic ad spend. Here's the latest data from July.

• Print Advertising

Early in the year, B2B print received less advertising spend than last year. COVID-19 only accelerated that trend. Here, we share the details.

This week, Euronext Acquires VP Securities. Apple moves into the mobile point-of-sale space with Mobeewave and Motorola makes another video-security purchase with Pelco.

• Facebook
• Social Media

In July, many advertisers paused spending on Facebook. The campaign did not have a significant impact on Facebook’s revenue—but did those advertisers divert those dollars elsewhere?

• Webinars and Digital Marketing

This year, trade shows and exhibitions are not taking place—and digital B2B ad spending is growing. Here we share the details.

This week, TriNet acquired Little Bird HR, Equifax bolstered its databases with Ansonia Credit, and Black Knight plans to expand with Optimal Blue.

Consumer industries have had different responses to the rising number of COVID cases. Here are the industries most impacted.

• Programmatic Advertising

In April, programmatic ad spend experienced a slump, but was on the rise by May. How did programmatic fare in June?

• Manufacturing

Manufacturing executives are reimagining how to conduct business. How are they transitioning into the ‘next normal’ and how is that impacting ad spend?