What the DirecTV-CBS Contract Dispute Means for Advertisers
Trading blame aside, it’s clear that the blackouts will affect advertisers if the DirecTV-CBS contract dispute isn’t resolved soon.
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Top DTC Brand Ad Spend in 2018-2019
Direct to consumer brands may no longer be new, but their sustained growth is not in question either. DTC brands continue to both bring in more revenue and spend more on advertising across channels.
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Instagram’s New Ad Format: What You Need to Know
Instagram hopes to show ads to users as naturally as possible, reflecting user habits, preferences and interests.
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5 Favorite Commercials in 2019 So Far
Our top 5 standout television commercials of 2019 so far, and why we love them.
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Stay on Top of Q3: Upcoming RFPs
Our Q3 analysis of the top RFPs coming our way. Stay on top of the upcoming trends and make sure your proposals are ready to impress.
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5 Patriotic Ads We Love
Jeep. Levi’s. Coca-Cola. Jack Daniel’s. Budweiser. They’re all American brands, and they have all employed American themes in their advertising to one degree or another.
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Cannes Lions 2019: Grand Prix Awards Signal the Future of Advertising
The Cannes Lions Festival of Creativity Grand Prix is the highest honor for the advertising world, and sets the gold standard for the next year of advertising trends. See what the 2019 Grand Prix winners tell us about advertising in 2019 and what will remain effective
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IGTV Goes Horizontal: Good News for Brands
Up until now, many media companies had to create content specific to Instagram’s platform, but now brands can use IGTV to publish horizontal video.
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