How YouTube Policy Updates Have Impacted Ad Revenue

As Google has gone through several major policy changes over the last two years, its ad revenue has fluctuated. Check out this timeline.

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Food Delivery Apps Keep Forking Over Ad Dollars

As people return to the in-person experience of restaurant dining, you might expect mobile ordering to have tapered off. But food delivery apps like GrubHub, UberEats and DoorDash haven’t seen a slowdown in orders—even as they continue to make headlines for the wrong reasons. 

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Car Buying Apps Are Changing the Auto Industry—But How Are They Advertising?

The car buying process is changing, but does that mean advertising strategy is too? Check in to see how the auto industry is spending.

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The NFL is Making a Comeback

The NFL's regular season is underway. Fans are excited to watch games at home and fill the stands. Revenue is rebounding.

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How is the Army Advertising Across Formats to Meet New Goals?

The Army is increasing diversity to reflect the shifting population and number of eligible recruits. How does that impact advertising?

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Top Consumer Brands to Watch in Q4

Which young consumer facing startups will likely increase their ad spend this quarter? These might be the opportunities for you.

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How the Pandemic is Influencing Regional Advertising

Public health policy has varied across state lines during the pandemic. How has this has affected ad buying across regions and categories?

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Baby Boomers Retire Early: Financial Services Up their Ad Spend

While there is a “Great Resignation” happening across all working age groups, Baby Boomers are leaping into early retirement—ready or not. And financial planners have found themselves in demand. 

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New Gig Company Laws, New Spending

Gig companies were given the go-ahead to collect signatures for a new proposition in MA. Will companies spend as much as they did in CA?

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