MediaRadar Wins 12th Stevie® Award!

MediaRadar is proud to announce it was presented a Stevie Award for Sales & Customer Service. This marks 9 straight years of recognition! 

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Paramount+ Ad Buys are Growing—Is it a Good Fit for Your Strategy?

Paramount+ ad revenue has been growing steadily. What does this OTT platform offer advertisers and who's buying?

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How to Be a Sales Leader: 5 Field-Tested Ways

Sales leaders have had to adapt over the last two years. Learn how to be a sales leader in 2022 with these five tips.

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Last to the Streaming Wars: Is it too Late for Peacock to Get a Piece of the OTT Advertising Pie?

Peacock helps marketers reach their preferred audiences. Could the least cluttered space in OTT make sense for your media plan?

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5 Questions B2B Trade Media Should Ask Before Choosing an Ad Sales Intelligence Tool

What should you consider when you are looking for ad sales intelligence software? Keep these 5 factors top of mind.

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Discovery+ Brings a Unique Flavor to OTT—Which Advertisers are Taking a Bite?

The mega-merger between HBO and Discovery will happen soon, but Discovery+ has a lot to offer right now. Learn which advertisers are buying.

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6 Quick Tips for Sales Call Planning in 2022

No matter which stage of the sales cycle you’re at, there will always be a need for research. Here are six tips for ad sales call planning.

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5 Hacks for Clean Contact Data (Number 5 is Our Favorite) – [2022 UPDATE]

The hard truth: if your sales leads aren't updated, most of them are worthless. Read on to see how you can keep your contact data fresh.

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Ad Sales Tips: What to Know Before Selling to the Direct-to-Consumer (DTC) Market

How are Direct-to-Consumer brands advertising in 2022? How do you find new opportunities to make your pitch?

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