• Digital Advertising

With the rise in YouTube gaming channels (people watched 100B hours in 2020), advertisers are putting their money where the games are.

• Digital Advertising
• Facebook

How did companies invest in Facebook in 2021? Hint: it's a lot. Here's a sneak peek at our upcoming Trend Report on Facebook advertising.

• Consumer Advertising
• Digital Advertising
• Home Goods

YouTube reigns in most other ad categories, but Home Goods is betting on retail media sites instead—with a remarkable emphasis on native ads. Here's why.

• Consumer Advertising
• Digital Advertising
• Print Advertising
• TV Advertising

Through sales spikes, the pandemic and bad press, Peloton has been on a wild ride the past few years. This Q1, their ad strategy—while down 22% in spending—shows a fresh take.

• Digital Advertising
• Social Media Marketing

How will Elon Musk's purchase of Twitter affect Twitter advertising? We have some ideas but with Elon...you never know.

• Digital Advertising
• Facebook

What did Facebook advertising look like for restaurants and bars in 2021? The data might surprise you, and predicts interesting trends for the future.

• Ad Tech
• Digital Advertising

The hard truth: if your sales leads aren't updated, most of them are worthless. Read on to see how you can keep your contact data fresh.

• Digital Advertising
• Podcast Advertising

Podcast advertising spending is growing more than other digital audio formats. Use these insights to guide your media planning in 2022. 

• Digital Advertising
• Podcast Advertising
• Social Media Marketing

WeWork is finishing the year out strong. How has this optimism and persistence impacted their advertising?