Snapchat to test 6-second unskippable video ‘Commercials’ to run during Shows

Marketing Land — The new ads will be exclusive to Snapchat's Shows content - the platform's premium TV-like video produced by entertainment studios and TV networks.

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What LittleThings Would Do Different if It Had a Second Chance

VideoInk — After Facebook changed its algorithm at the beginning of the year, no one was impacted as heavily as digital publisher LittleThings. The company invested heavily in producing content for the platform with the expectation that the return would be just as large.

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Highsnobiety experiments with a multimedia vertical stories format

Digiday — Highsnobiety has rolled out a tiled vertical video feature that looks and works like the stories format popularized by Snapchat and Instagram. Highsnobiety’s mobile site currently features vertical stories about the British music collective House of Pharaohs, the limited-edition New Balance 990 sneaker and a look at a new creative campaign from the hatmaker New Era.

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RockYou Media Relaunches ‘LittleThings’ Site

MediaPost—On February 28, viral website LittleThings posted its last piece, stating that would be its last day of business. The website, which saw much of its traffic come from Facebook, had become the first victim of the social network's algorithm change, which de-prioritized posts from brands and publishers.

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‘It’s certainly never going to end’: How Chase polices brand safety on YouTube

Digiday—Unlike most marketers, Chase put its money where its mouth is. A little over a year ago, shortly after The Times of London published a report on ads appearing on YouTube videos posted by extremists, JPMorgan Chase refused to spend a dime on the world’s largest video platform for the next six months.

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Facebook vs. Snapchat: What’s Next for Third-Party Distribution?

VideoInk—Last week MediaRadar hosted a panel titled, "Facebook vs. Snapchat: What's Next For Third-Party Distribution?" where top experts in media and advertising came together to discuss Facebook's News Feed tweak and how publishers are handling third-party distribution in the aftermath.

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How Refinery29 uses its editorial staff to stand out for advertisers

Digiday—To stand out in a crowded field of women-focused publishers, Refinery29 has shown advertisers an increased willingness to offer up access to its editorial staffers.

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19 Companies Where You Can Start Your Career Off Right

The Muse—Are you new to the workforce and eager to start your career off with a bang? Look no further than these 19 companies.

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MediaRadar Wins GOLD in the 2018 Stevie® Awards for Sales & Customer Service

Las Vegas, Nevada—February 24, 2018—MediaRadar was presented with a GOLD Stevie® Award for Front-Line Customer Service Team of the Year - Technology Industries, in the 12th annual Stevie Awards for Sales & Customer Service.

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Answering publisher questions in the wake of the Facebook algorithm changes

Digital Content Next—Facebook's recent newsfeed algorithm changes have left publishers with a lot of questions. Many who relied heavily on Facebook and other third-party distribution sites find themselves needing to look elsewhere.

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